Matomo vs Umami
| Tagline | Open-source Google Analytics alternative | Open-source, privacy-focused web analytics |
|---|---|---|
| Category | Analytics | Analytics |
| Pricing | Open Source | Open Source |
| Upvotes | 0 | 0 |
| Comments | 0 | 0 |
| Page views | 0 | 0 |
| Click-through to site | 0.0% | 0.0% |
| Readiness Score | 71/100 | 81/100 |
| Launched | Oct 5, 2026 | Oct 2, 2026 |
| Maker | — | — |
What is Matomo?
Matomo provides full web analytics with data ownership, self-hosted or in the cloud.
What is Umami?
Umami is an open-source alternative to Google Analytics that collects no personal data and can be self-hosted or used as a cloud service.
Not sold on either? See alternatives to Matomo or alternatives to Umami.
Verdict
Umami leads on 1 of the measurable metrics above (votes, engagement, click-through and readiness). Choose Matomo if you want open-source Google Analytics alternative; choose Umami if you want open-source, privacy-focused web analytics.
Is Matomo better than Umami?
On AskableHQ's community and engagement data, Umami currently performs better, but the right choice depends on your use case.
Which is cheaper, Matomo or Umami?
Matomo is Open Source; Umami is Open Source. Check each website for current plans.